The EITC Funders Network and the Asset Funders Network co-hosted the Behavioral Economics & Tax Time webinar with Dan Ariely, Professor of Psychology and Economics at Duke University and author of NY Times Bestsellers Predictably Irrational, The Upside of Irrationality and The Honest Truth About Dishonesty.  To learn more about Professor Ariely’s work, go to www.danariely.com.

Behavioral economics explores why people sometimes make irrational decisions, and why and how their behavior does not follow the predictions of economic models. What does behavioral economics say about how we make financial decisions? How can behavioral economics inform strategies to build financial security and encourage savings for low and moderate income families? This webinar focused on the basics of behavioral economics theory and its application to tax time savings.